Pets are now considered in all respects Members of the family for the majority of Italians, who do not hesitate to invest considerable resources to ensure they receive the best veterinary care. In this scenario, Francesco Albano, speaking on Radio Lombardia, outlined the challenges and innovations that are transforming the sector through the commitment of Abivet, a benefit company specialising in veterinary services.
The Observatory: Beyond the Pet Food Market
One of the main objectives of Albano's activity is the creation of a observatory I step in to fill an information gap in the sector. In fact, media attention and market research often focus exclusively on the food side, neglecting professional figures – such as Veterinary surgeons and veterinary nurses — who work behind the scenes and tackle issues that are often ignored.
The Gap with Europe and the Burnout Risk
Italy presents a structural lag compared to other European countries, such as England. Although the number of veterinarians is comparable, Italian professionals often find themselves working in isolation, without the fundamental support of Veterinary technicians in the daily management of clinics and surgeries. This shortage of support staff not only increases the workload, but exposes veterinary surgeons to a high risk of Burnout.
In this context, Abivet actively works to promote and adequately train this professional figure. The company manages, in fact, an important division dedicated to Training, which welcomes around 2,000 students every year, as well as directly managing clinics and a non-profit association.
Technology at the Service of Nutrition
The interview also touched upon the topic of food security. Although many multinational companies already produce “Human grade”(or with ingredients from the human supply chain), navigating the shelves remains complex for owners.
To meet this need, Albano has announced the development of a’Innovative application. This tool will function as a sort of “INCI for dry pet food“: through a simple photo, the system will be able to analyse the product and indicate if it is the best for your animal's specific needs, taking into account crucial variables such as size or breed.
For those who wish to learn more about Abivet's activities and stay updated on industry news, the official website can be consulted. www.abivet.it
